So it is with the COVID-19 pandemic.
If you are a seasoned entrepreneur, perhaps one who is mentoring students in an incubator or influential in your local ecosystem, here are two simple ideas to make things a little bit better.Model Perseverance
The defining quality of a successful entrepreneur is supposed to be grit. Perseverance. Tenacity. Determination. Resolve. The ability to struggle through obstacles and weather hard times.
Nobody wants to be locked down. Nobody wants to wear masks or miss summer at the beach. Everyone wants to eat at a restaurant and get their hair cut. But mercy, people: we live in a nation that stood shoulder-to-shoulder in the viscous soup of a swimming pool, spreading SARS to our closest friends.
We live in a nation where half of us are about to fail the Stanford Marshmallow Experiment. And the price of failure is suffering and death.
If you are an entrepreneur who built your business on perseverance, it’s time now to model that trait--alongside kindness and civility. What’s good for entrepreneurial success turns out to be good for life success as well.
Being optimistic is not about putting on a happy face.
It's about acknowledging that the crisis is real, that people are hurting, that solutions are elusive—but that we have been in this situation before and we have overcome. Every single time. We just tend to forget our own history.