The other day the WSJ ran a story on a low-tech craze sweeping
Silicon Valley—entrepreneurial evenings devoted to the board game “Settlers of Catan.” Of course, in SV it’s called “live networking” (where we used to just call it “game night”), but it’s all the same thing: people moving off their keyboards and socializing in person. How quaint.
That’s not the only oldie but goldie making a comeback as we round the bend into a new decade. Look at what’s happening on TV. The biggest hit, attracting 22 million viewers every week, is “NCIS.” As the WSJ reports, it “barely has a fan Web site. . .its viewers seldom time-shift,” and they are anything but the “young, urban demographic” that advertisers craze. But “’NCIS’ is proof that even if the economics of the business are in upheaval, large swathes of the audience still want traditional storytelling, righteous heroes, and reality that’s not offensively gritty.” Producers even say they avoid parochial or offensive humor. How quaint.
(What's next? Do you suppose people will begin playing solitaire again with actual cards?)