Sensitech, a company with which I've been happily associated for 20 years.
Sensitech monitors and tracks perishable products as they move around the world--everything from tomatoes and ice cream to vaccines and biologicals. It's the kind of business that does both good--by protecting the stuff that feeds us and keeps us healthy--and well by protecting customers' brands and profits.
In 2006 Sensitech was acquired by Carrier Corporation, part of United Technologies. Here's how it all looks on the web:
Much to my surprise, she stumbled upon--in the 16th-century archives of the company, no doubt--a sonnet composed by William Shakespeare celebrating Sensitech and the cold chain. She emailed it to me today and I wanted to share it with you fans of the Bard, especially those of you with a true appreciation for the beauty of the cold chain. Herewith, Shakespeare:
Winter is coming (so I've heard) but it is the great, invisible, connected winter that allows you to have a fresh banana tomorrow morning, even if the closest banana plantation is 3,000 miles away.
Shakespeare knew it and said so. What better endorsement than that?
(And to Abbey: Hark, she speaks. I will set down what comes from her, to satisfy my remembrance the more strongly.)